Emporio Sirenuse
(Art Direction)
Emporio Sirenuse is a fashion and lifestyle brand that carefully creates a curated collection of beachwear, resort wear, design
& homeware items.
BRIEF
To conceptualize, create, and art-direct a refreshed narrative for the brand's new vision and collection for 2023
SOLUTION
"The Journey" was conceived with a vision to create a narrative that aimed at portraying the diversity of the brand's clothing. Where it not only delivers to the world of luxury but also seamlessly dances through the other adventures in life. The shoot was set between the rush, culturally dense, and warmth of Napoli & the beautiful Italian luxury in Positano. The idea was also to showcase the versatility and wearability of these dresses at a wider spectrum and juxtapose these beautiful contrasting elements to the surrounding and introduce a fresher narrative to the audience.
ROLE
Creative Director
( In Collaboration w/ DISPLAY.DESIGN )